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Affiliate
Marketing Articles home : Affiliate Marketing with Your Own Website
Affiliate Marketing with Your
Own Website
by David Cooper
For many people marketing online, Affiliate Marketing is a popular way to
promote products and services. Affiliate marketers generally earn money
through either their coded affiliate link clicks (as in a pay per click ad),
subscribers (or registered leads), a percentage of the sale, or a
combination.
To reap the most rewards, savvy affiliate marketers use their own websites
to boost their efforts. Here are top ways you can put your own affiliate
marketing sites to use.
Capture Leads
Before turning leads over to other companies, smart affiliate marketers set
up web pages or forms to capture leads for themselves first. Pages or forms
can be created with HTML in Notepad or Wordpad, with website creating
software like DreamWeaver or Microsoft Word, with autoresponder form
creating tools like those available at Aweber.com and 1Shoppingcart.com. You
can also seek other tools for this by keying in “splash page creator” into
your favorite search engine or seek templates at places like
DotcomBuilder.com.
You then follow up with your own leads with a regular newsletter or
broadcast announcements with articles reviewing various products in your
niche, or that focus on news and other hot topics for your readers. Send
your subscribers free ebooks, reports and other goodies from time to time,
pointing them to your affiliate products, too. This way you can increase
your earnings with additional purchases and click-throughs.
Follow Up even if Affiliate Marketing Company Goes Bust
Another benefit of using your own website is that if a company goes bust or
the product becomes obsolete, your efforts aren’t washed out overnight.
Simply redirect your leads to compatible products and continue with your
affiliate marketing campaigns without skipping a beat.
Cross Promote with Sub-Lists
You can also set up sub-lists to redirect your affiliate marketing campaigns
and leads. For example, if you are selling cookbooks, you might try
different niches within that field like cookbooks for pet treats. Set up a
sub-list for pet owners and invite your regular subscribers to sign up for
free pet treat recipes that you gather up or hire a writer or other person
to write for you. Then when people sign up to that new sub-list, send them
regular announcements about the latest pet affiliate products you have to
market. Also, send them pet articles and ezine news.
There are many ways to use your own website with affiliate marketing. Head
to the Small Business Administration website to find dozens of ideas to put
into action at:
www.sba.gov/smallbusinessplanner/ .
Webmasters and Ezine Publishers:
Free Content for your newsletter or
your website!
You are invited to use this article in
your newsletter or website. The only requirement is the inclusion of the
following, after the article:
David Cooper is the editor of the Affiliate Marketing Articles
Newsletter. David specializes in helping people with their affiliate
marketing efforts by offering real world tips and strategies. Subscribe to
his FREE newsletter at:
http://www.affiliatemarketingarticles.com
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